Fantastic Strategies for Success in eCommerce Marketing
Suppose you are currently handling the eCommerce marketing aspect of your company. In that case, you know how hard it can be from the...
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Reuben Bergola
Dec 29, 20213 min read
Why E-commerce Businesses Need Accounting and Bookkeeping
There are many practical reasons for online businesses to hire a bookkeeper and accountant for e-commerce. Here are some of them:...
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Reuben Bergola
Dec 29, 20213 min read
A Simple Guide on Accounting for Your Ecommerce Business
If you own an eCommerce business, you will need to analyse and assess all the money that enters and exits your company as it expands. The...
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Reuben Bergola
Dec 29, 20213 min read
7 Accounting Tips Every eCommerce Business Should Follow
For many business owners, accounting is perhaps one of the most painful necessities they have to deal with to keep their business running...
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Reuben Bergola
Dec 16, 20213 min read
E-Commerce Accountant: The Key to Economic Recovery
The COVID-19 crisis changed the world. It took the lives of at least 5 million people and caused the world economy to a standstill....
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Reuben Bergola
Dec 16, 20213 min read
8 Reasons Why You Should Get an eCommerce Accountant Today
Even if you are only a small business, there are many challenging tasks to cover regarding eCommerce bookkeeping and accounting. Of...
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Reuben Bergola
Dec 9, 20213 min read
5 Costly Ecommerce Mistakes that Compromises Profits
Building an online empire as a budding eCommerce owner involves juggling multiple responsibilities, so it’s natural to drop a few...
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Reuben Bergola
Dec 9, 20213 min read
5 Simple Ways to Improve Your Ecommerce Store’s Cash Flow
eCommerce is the purchasing and selling of products and services over the internet. These transactions might be business-to-business or...
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Reuben Bergola
Nov 19, 20213 min read
A Quick Guide to the Analysis of Customer Acquisition Costs
Financial metrics are heavily relied upon before making significant decisions in the ecommerce industry. The customer acquisition cost...
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Reuben Bergola
Nov 19, 20213 min read
Understanding Average Order Value (AOV) and Your Sales Model
Average order value (AOV) is the mean dollar value of each checkout that occurs in your online store. It is computed by getting the...
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Reuben Bergola
Nov 19, 20213 min read
A Guide to Gross Margins and How They Help Your ECommerce Store
Selling your products in your eCommerce store is good, but it’s also important to understand your gross margin with each product sold....
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Reuben Bergola
Nov 4, 20213 min read
How to Pick the Right ECommerce Accounting Software
In order to sustain business operations, it’s important to be smart with your accounting. These days, e-commerce accounting takes major...
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Reuben Bergola
Nov 4, 20213 min read
Choosing a Financial Advisor for Your ECommerce Business
Are you setting up an eCommerce business? Don’t forget to get a financial advisor to help you with your eCommerce business setup. While...
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Reuben Bergola
Oct 29, 20213 min read
A Painless Guide to Ecommerce Returns on Ad Spending
Spending money on ad campaigns is an essential part of running an ecommerce business. An online business that survives purely on organic...
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Reuben Bergola
Oct 29, 20213 min read
Digging Deeper into the Concept of eCommerce Cash Flow – Part II
eCommerce business owners know that a healthy cash flow means having more leeway with where you want your company to go in the future....
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Reuben Bergola
Oct 28, 20213 min read
Digging Deeper into the Concept of eCommerce Cash Flow – Part I
When it comes to post-mortems of failing eCommerce enterprises, one lesson to be learned is to start paying attention to your cash flow....
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Reuben Bergola
Oct 28, 20213 min read
Three Easy Ways To Improve Your Return On Ad Spend
Return On Ad Spend (RoAS) is a metric used to determine if an ad campaign is effective and profitable. With a simple formula of RoAS =...
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Reuben Bergola
Oct 21, 20212 min read
eCommerce Owners Must Learn to Monitor These 3 Important Metrics
Managing an eCommerce business is now more important than ever. Given the state of the world, most consumers today lean towards the...
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Reuben Bergola
Oct 21, 20212 min read
Key Metrics That Need to Be Managed by eCommerce Owners
Key metrics are important across businesses in every industry. That's particularly true for the likes of eCommerce startups. Owners...
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Reuben Bergola
Oct 21, 20213 min read
Why eCommerce Businesses May Face Failure – Part 2
It takes time for an online company to mature. It is all too common for young company owners to believe that they will make money right...
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